Client relations tips and strategies for veterinarians and veterinary practice managers - Veterinary Economics
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Client Relations
  • Don't expect clients to do things the hard way


    I think a lot of veterinarians see poor compliance because they ask clients to do things that are all but impossible. For example, say you're treating a dog that has a horrible ear infection, and you would need to manhandle the dog to get an ear drop in. And then you tell the client to give the dog three drops a day at home. The client can't do that.

    3 tips for attracting cat owners


    Capitalize on three things to increase visits by cat owners.

    Preventing zoonotic diseases


    To reduce the risk for pets and people, the new thinking should be, "We're all in this together."

    4 essential communication habits from Cindy Adams


    Cindy Adams, MSW, PhD, discusses techniques for excellent veterinary communication.

    The three Cs of avoiding complaints


    Keep these three things in mind to help stay complaint-free.

    Marketing 101: Promoting your veterinary practice


    Be wary of quick-fix marketing strategies. Even the most creative gimmicks often produce few or no results.

    Cats get poorer healthcare than dogs


    Fight that trend and attract cat owners to your practice.

    The 20 percent solution


    The Pareto Principle is an observation (not a law) that most things in life are not distributed evenly. It could mean any or all of the following:

    Compliance comparisons


    Client compliance does more than affect a pet's health—it directly affects your practice's bottom line. Are you doing all that you can to ensure clients follow your recommendations?

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