Veterinary business - Veterinary Economics
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Our Current Issue
Cover Story
Bring new life to parasite prevention
By: Heather Biele, DVM
Your preventive pitch may be perfect, but some new veterinary client education tools could press more pet owners to do the right thing and keep up with your recommendations.
Checking in
A change is gonna come
By: Brendan Howard, Editor
You know you should make some changes in veterinary practice. We'll show you how.
Practice Management Q & A
Catching kittens early
Denise Tumblin offers tips to give your kitten wellness plans some traction with veterinary clients.
Pet insurance blowback
Jeff Rothstein offers advice for when your veterinary clients get turned down for pet insurance.
Practice Tips
3 website problems that turn off new veterinary clients ... and how to fix them
By: Dave Nicol, BVMS, Cert. Mgmt MRCVS
Dave Nicol sheds some light on what veterinary clients don't want to see on your hospital's website.
Veterinary clients' prescription needs
Competing with big-box and online pharmacies can be difficult. Here are a few things to keep in mind in order to keep your veterinary pharmacy afloat.
Practice with Heart
The pat on the back
By: Marty Becker, DVM
Why doling out compliments to veterinary clients yields results.
What If ...
Your veterinary staff costs are too high?
By: Karen Felsted, DVM, CPA, CVPM, MS, Jessica Goodman Lee, CVPM
Mysterious overtime, skipped lunches, and non-merit raises could add up to a financial disaster.
Click & Copy
Put the value back in the office visit
You miss out on a golden opportunity to bond with veterinary clients when you speed through a physical exam.
Changemakers
Switching up your veterinary practice software
By: Andrea Hewitt, Assistant Content Specialist
Changing your practice software can be time-consuming and expensive, but if you find that your current system isn't up to par—it could be worth it.
Communication strategies
The power of words in veterinary medicine
By: Arnold Plotnick, MS, DVM, DACVIM, DABVP
A cancer diagnosis had become as common as a urinary tract infection. I had forgotten the impact of a poor prognosis.
Hospital Design
The best way to make room for veterinary equipment
The plan to build first, buy veterinary equipment later just won't cut it—and could cost you thousands of dollars more in the long run.
Hot Button
Take a breath
This veterinary team member's lost pen served as a reminder not to take interactions with clients for granted.
Our Previous Issue
Cover Story
Dig into pet nutrition
By: Heather Biele, DVM
You don't need a degree in nutrition to help veterinary clients make good pet food choices. All it takes is the desire to learn and a willingness to start the conversation with clients.
Checking in
Untangling pet nutrition in veterinary practice
By: Brendan Howard, Editor
You asked for a little guidance. We've got it.
Practice Management Q & A
Finding a fill-in veterinarian
Dr. Jim Kramer offers suggestions for picking the right relief veterinarian.
Knock out the negativity in veterinary practice
Nip staff negativity in the bud before it takes over your practice.
Practice with Heart
Meet the Great Becker, Psychic Veterinarian!
By: Marty Becker, DVM
Educated guessing has its place in medicine, but not in client discussions.
Practice Tips
Spark a conversation with veterinary clients about obesity
By: Bob Levoy
Nearly 40 percent of owners of overweight pets don't realize their animal has a problem.
Get Social
Posts and tweets about heartworms
Use your social media network to educate clients and raise awareness about heartworms with these tweets and posts.
What If ...
Your veterinary practice is barely profitable?
By: Karen Felsted, DVM, CPA, CVPM, MS, Jessica Goodman Lee, CVPM
Time to zero in on what's draining hospital revenue.
Practice Finances
Veterinary practice dreams bigger than your wallet?
By: Mark Opperman, CVPM
Tread carefully when someone offers you a loan. Make sure you can comfortably afford it before you sign.
Facility Design
5 ways to make veterinary clients' lives harder
Follow these common design faux pas and you'll have veterinary clients frustrated in no time.
Click & Copy
Explain your clinic expenses
It's hard for clients to understand where their money goes in your veterinary practice. So give them the details on the dough distribution—and why it's important.
Practice Growth
Put pounds on your veterinary practice—in a good way
By: Shawn McVey, MA, MSW
Create a fit, toned hospital that won't run out of steam before you reach your goal. Use advice from "The Biggest Gainer" coaches and participants to shape up the financial health of your practice and reach your best in fiscal fitness.
Hot Button
The joys of digital radiography
By: Andrew Rollo, DVM
Sure, it'll be a benefit to your practice's medical care, but this technology can do wonders for your relationship with veterinary clients, too.

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