Most reports calculate new clients based on the number of full-time equivalent (FTE) doctors. An FTE doctor is one working 40 hours/week for the entire year; time off for vacation, sick days, CE, and holidays is considered work time, but extended leave is not.
Data from Benchmarks 2011: A Study of Well-Managed Practices (dvm360.com/benchmarks) reveals the average number of new clients per FTE doctor is 198. In another study, the average number of new clients reported is 257 per FTE doctor.
Curious how your new client numbers compare? Click here to download a worksheet to calculate the number of FTE doctors in your practice.
Worksheet courtesy of Dr. Karen Felsted, CPA, MS, CVPM, and Brakke Consulting's Jessica Goodman Lee, CVPM.