4 tips to picking a financial planner
When veterinarians need someone to manage their financial investments, do they look for a professional money manager—or a financial gigolo? Joe Kain, CFP, owner and president of Sunflower Asset Management in Lenexa, Kan., worries that it’s the latter. After all, a personal relationship with everyone from drug reps to accountants to car salesmen is sometimes valued over expertise and results. We all want to like and be liked, right?
“A gigolo is someone paid to act like they love you, while supposedly performing certain ‘services,’” Kain says. “A financial gigolo will overly schmooze, laugh at everything you say, and show an exaggerated interest in your personal life.” Kain can relate. When he went to buy a car, he got the feeling that the salesperson was trying to be best friends. But that’s not what he was looking for. What he wanted was a good deal on a car. And what you’re looking for is a serious, trustworthy, knowledgeable advisor to faithfully manage the funds that make or break your financial security.
To help you determine the worthiness of potential advisors, Kain has shared his list of questions to ask (click here for his list). The answers you get will help you find out whether this person is the right money manager for you. He also offers these four tips:
1. Ask for recommendations
2. Ask questions
3. Bring a friend
4. Consider the compensation
Our tendency is to ask if we like someone or not, Kain says. But when you’re picking an investment advisor, you want trustworthy, competent help, not necessarily a good buddy. “I’ve got a few doctors I’ve seen, and one of them I don’t really like,” he says. “But who cares? He’s good.”