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    <dc:date>2009-11-21T07:12:04Z</dc:date>
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    <title>Keep veterinary clients coming back</title>

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    <dc:date>2009-11-19T05:00:00Z</dc:date>

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  rdf:about="http://veterinarynews.dvm360.com/dvm/Veterinary+news/AVMA-Web-site-answers-H1N1-questions-for-veterinar/ArticleStandard/Article/detail/640400?contextCategoryId=45468&amp;ref=25">

    <title>AVMA Web site answers H1N1 questions for veterinarians, pet owners</title>

    <link>
    http://veterinarynews.dvm360.com/dvm/Veterinary+news/AVMA-Web-site-answers-H1N1-questions-for-veterinar/ArticleStandard/Article/detail/640400?contextCategoryId=45468&amp;ref=25</link>

    <description>Schaumburg, Ill. -- The American Veterinary Medical Association has made new information available on
    its Web site for veterinarians and pet owners who have questions about H1N1 influenza in light of recent detection
    of the virus in an Iowa cat.</description>

    <dc:date>2009-11-09T05:00:00Z</dc:date>

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  rdf:about="http://veterinarybusiness.dvm360.com/vetec/Veterinary+business/CVC-Live-Could-clients-slip-through-the-cracks/ArticleStandard/Article/detail/640343?contextCategoryId=45468&amp;ref=25">

    <title>CVC Live: Could clients slip through the cracks?</title>

    <link>
    http://veterinarybusiness.dvm360.com/vetec/Veterinary+business/CVC-Live-Could-clients-slip-through-the-cracks/ArticleStandard/Article/detail/640343?contextCategoryId=45468&amp;ref=25</link>

    <description>It's clear that the management experts speaking at CVC San Diego agree that dropping transaction
    numbers are an issue for practices today. Tracking clients who don't respond to reminders promptly so you don't
    lose track of them could help.</description>

    <dc:date>2009-11-09T05:00:00Z</dc:date>

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  rdf:about="http://veterinarybusiness.dvm360.com/vetec/Veterinary+business/November-is-Pet-Diabetes-Month/ArticleStandard/Article/detail/640057?contextCategoryId=45468&amp;ref=25">

    <title>November is Pet Diabetes Month</title>

    <link>
    http://veterinarybusiness.dvm360.com/vetec/Veterinary+business/November-is-Pet-Diabetes-Month/ArticleStandard/Article/detail/640057?contextCategoryId=45468&amp;ref=25</link>

    <description>Do your clients know how to recognize the signs of pet diabetes?</description>

    <dc:date>2009-11-06T05:00:00Z</dc:date>

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  rdf:about="http://veterinarynews.dvm360.com/dvm/Veterinary+business/Bargaining-It-takes-two-to-play/ArticleStandard/Article/detail/638790?contextCategoryId=45468&amp;ref=25">

    <title>Bargaining: It takes two to play</title>

    <link>
    http://veterinarynews.dvm360.com/dvm/Veterinary+business/Bargaining-It-takes-two-to-play/ArticleStandard/Article/detail/638790?contextCategoryId=45468&amp;ref=25</link>

    <description>Defining the word &amp;#34;bargain.&amp;#34; When we bargain for goods, we use caution to avoid being
    cheated, so we should be careful not to cheat others in doing business as veterinarians.</description>

    <dc:date>2009-11-01T04:00:00Z</dc:date>

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    <title>Teach clients to settle upset stomachs</title>

    <link>
    http://veterinarybusiness.dvm360.com/vetec/Veterinary+business/Teach-clients-to-settle-upset-stomachs/ArticleStandard/Article/detail/638184?contextCategoryId=45468&amp;ref=25</link>

    <description>Pet motion sickness doesn't have to ruin your clients' travel plans.</description>

    <dc:date>2009-11-01T04:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
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  rdf:about="http://veterinarybusiness.dvm360.com/vetec/Veterinary+business/How-to-respond-to-client-fears-about-feline-diabet/ArticleStandard/Article/detail/638164?contextCategoryId=45468&amp;ref=25">

    <title>How to respond to client fears about feline diabetes</title>

    <link>
    http://veterinarybusiness.dvm360.com/vetec/Veterinary+business/How-to-respond-to-client-fears-about-feline-diabet/ArticleStandard/Article/detail/638164?contextCategoryId=45468&amp;ref=25</link>

    <description>Ward off client worries about feline diabetes in the first few minutes after diagnosis.</description>

    <dc:date>2009-11-01T04:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
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  rdf:about="http://veterinarybusiness.dvm360.com/vetec/Veterinary+business/Talking-to-clients-about-Cushings/ArticleStandard/Article/detail/638183?contextCategoryId=45468&amp;ref=25">

    <title>Talking to clients about Cushing's</title>

    <link>
    http://veterinarybusiness.dvm360.com/vetec/Veterinary+business/Talking-to-clients-about-Cushings/ArticleStandard/Article/detail/638183?contextCategoryId=45468&amp;ref=25</link>

    <description>Use these communication techniques to talk about a chronic but treatable disease like
    Cushing's.</description>

    <dc:date>2009-11-01T04:00:00Z</dc:date>

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  rdf:about="http://veterinarybusiness.dvm360.com/vetec/Client+Service/Hand-write-your-reminders-to-bond-with-clients/ArticleStandard/Article/detail/638181?contextCategoryId=45468&amp;ref=25">

    <title>Hand-write your reminders to bond with clients</title>

    <link>
    http://veterinarybusiness.dvm360.com/vetec/Client+Service/Hand-write-your-reminders-to-bond-with-clients/ArticleStandard/Article/detail/638181?contextCategoryId=45468&amp;ref=25</link>

    <description>Clients will be impressed when you take the time to put pen to paper.</description>

    <dc:date>2009-11-01T04:00:00Z</dc:date>

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  rdf:about="http://veterinarybusiness.dvm360.com/vetec/Veterinary+business/Video-You-wont-let-my-pet-die-will-you/ArticleStandard/Article/detail/636655?contextCategoryId=45468&amp;ref=25">

    <title>Video: 'You won't let my pet die, will you?'</title>

    <link>
    http://veterinarybusiness.dvm360.com/vetec/Veterinary+business/Video-You-wont-let-my-pet-die-will-you/ArticleStandard/Article/detail/636655?contextCategoryId=45468&amp;ref=25</link>

    <description>Tips on talking to clients when they ask a tough question before a procedure from Veterinary Economics
    Editorial Advisory Board member Dr. Jim Kramer, CVPM.</description>

    <dc:date>2009-10-26T04:00:00Z</dc:date>

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  rdf:about="http://veterinarymedicine.dvm360.com/vetmed/Veterinary+Medicine/Dr-Kevin-Fitzgerald-What-happens-when-you-assume/ArticleStandard/Article/detail/633132?contextCategoryId=45468&amp;ref=25">

    <title>Dr. Kevin Fitzgerald: What happens when you assume</title>

    <link>
    http://veterinarymedicine.dvm360.com/vetmed/Veterinary+Medicine/Dr-Kevin-Fitzgerald-What-happens-when-you-assume/ArticleStandard/Article/detail/633132?contextCategoryId=45468&amp;ref=25</link>

    <description>Dr. Kevin Fitzgerald reminds us not to make assumptions about clients.</description>

    <dc:date>2009-10-09T04:00:00Z</dc:date>

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  rdf:about="http://veterinarybusiness.dvm360.com/vetec/Veterinary+business/Top-10-human-medical-conditions-that-affect-pets/ArticleStandard/Article/detail/631527?contextCategoryId=45468&amp;ref=25">

    <title>Top 10 human medical conditions that affect pets</title>

    <link>
    http://veterinarybusiness.dvm360.com/vetec/Veterinary+business/Top-10-human-medical-conditions-that-affect-pets/ArticleStandard/Article/detail/631527?contextCategoryId=45468&amp;ref=25</link>

    <description>From allergies to acne, pets often suffer from the same conditions as their owners.</description>

    <dc:date>2009-10-05T04:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
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  rdf:about="http://veterinarynews.dvm360.com/dvm/Veterinary+news/Are-we-winning-the-war-against-fleas/ArticleStandard/Article/detail/632523?contextCategoryId=45468&amp;ref=25">

    <title>Are we winning the war against fleas?</title>

    <link>
    http://veterinarynews.dvm360.com/dvm/Veterinary+news/Are-we-winning-the-war-against-fleas/ArticleStandard/Article/detail/632523?contextCategoryId=45468&amp;ref=25</link>

    <description>A question-and-answer interview with Dr. Michael Dryden, Department of Diagnostic Medicine and
    Pathobiology at Kansas State University, about trends in flea biology, compliance and control.</description>

    <dc:date>2009-10-01T04:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
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  rdf:about="http://veterinarynews.dvm360.com/dvm/Veterinary+news/Geodes-symbols-of-inner-beauty/ArticleStandard/Article/detail/632530?contextCategoryId=45468&amp;ref=25">

    <title>Geodes: symbols of inner beauty</title>

    <link>
    http://veterinarynews.dvm360.com/dvm/Veterinary+news/Geodes-symbols-of-inner-beauty/ArticleStandard/Article/detail/632530?contextCategoryId=45468&amp;ref=25</link>

    <description>If we look below the surface, often we will find that, like geodes, each person is unique. Look into
    others as well as looking at them. We are certain to find more than meets the eye.</description>

    <dc:date>2009-10-01T04:00:00Z</dc:date>

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  rdf:about="http://veterinarybusiness.dvm360.com/vetec/Client+Service/A-handout-for-healthy-teeth/ArticleStandard/Article/detail/630106?contextCategoryId=45468&amp;ref=25">

    <title>A handout for healthy teeth</title>

    <link>
    http://veterinarybusiness.dvm360.com/vetec/Client+Service/A-handout-for-healthy-teeth/ArticleStandard/Article/detail/630106?contextCategoryId=45468&amp;ref=25</link>

    <description>This practice fills clients in on their pets' dental health. See how doctors boosted
    compliance&amp;amp;mdash;and how you can, too.</description>

    <dc:date>2009-10-01T04:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
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  rdf:about="http://veterinarynews.dvm360.com/dvm/Veterinary+news/Behavior-medicine-Easing-patient-fear/ArticleStandard/Article/detail/632727?contextCategoryId=45468&amp;ref=25">

    <title>Behavior medicine: Easing patient fear</title>

    <link>
    http://veterinarynews.dvm360.com/dvm/Veterinary+news/Behavior-medicine-Easing-patient-fear/ArticleStandard/Article/detail/632727?contextCategoryId=45468&amp;ref=25</link>

    <description>Fearful and anxious pets require a gentle approach in the clinic or hospital, to minimize and
    hopefully reduce the pet's fear and prevent escalation.</description>

    <dc:date>2009-10-01T04:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
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  rdf:about="http://veterinarybusiness.dvm360.com/vetec/Veterinary+business/Dental-health-client-letter/ArticleStandard/Article/detail/628067?contextCategoryId=45468&amp;ref=25">

    <title>Dental health client letter</title>

    <link>
    http://veterinarybusiness.dvm360.com/vetec/Veterinary+business/Dental-health-client-letter/ArticleStandard/Article/detail/628067?contextCategoryId=45468&amp;ref=25</link>

    <description>This form can teach clients about the importance of pet dental care&amp;amp;mdash;and keep them coming
    back for more.</description>

    <dc:date>2009-10-01T04:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
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  rdf:about="http://veterinarybusiness.dvm360.com/vetec/Veterinary+business/Affordability-vs-excellence-Do-veterinarians-have-/ArticleStandard/Article/detail/630086?contextCategoryId=45468&amp;ref=25">

    <title>Affordability vs. excellence: Do veterinarians have to choose?</title>

    <link>
    http://veterinarybusiness.dvm360.com/vetec/Veterinary+business/Affordability-vs-excellence-Do-veterinarians-have-/ArticleStandard/Article/detail/630086?contextCategoryId=45468&amp;ref=25</link>

    <description>Management experts differ on offering clients options.</description>

    <dc:date>2009-10-01T04:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
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  rdf:about="http://veterinaryteam.dvm360.com/firstline/Veterinary+team/He-said-she-said-Which-dog-is-best/ArticleStandard/Article/detail/624112?contextCategoryId=45468&amp;ref=25">

    <title>He said, she said: Which dog is best?</title>

    <link>
    http://veterinaryteam.dvm360.com/firstline/Veterinary+team/He-said-she-said-Which-dog-is-best/ArticleStandard/Article/detail/624112?contextCategoryId=45468&amp;ref=25</link>

    <description>An Australian study shows that dog owners often veer toward pooches of the opposite sex.</description>

    <dc:date>2009-09-03T04:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
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    <title>Q&amp;amp;amp;A: Help pet owners navigate the Web</title>

    <link>
    http://veterinarybusiness.dvm360.com/vetec/Veterinary+business/QampA-Help-pet-owners-navigate-the-Web/ArticleStandard/Article/detail/622703?contextCategoryId=45468&amp;ref=25</link>

    <description>How can we teach clients to determine what Internet information is reliable?</description>

    <dc:date>2009-09-01T04:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
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    <title>Avoid phone pressure tactics</title>

    <link>
    http://veterinarybusiness.dvm360.com/vetec/Veterinary+business/Avoid-phone-pressure-tactics/ArticleStandard/Article/detail/621428?contextCategoryId=45468&amp;ref=25</link>

    <description>Pushy team members can scare clients away with heavy-handed phone tactics.</description>

    <dc:date>2009-09-01T04:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
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    <title>Client handout: Pet wellness report card</title>

    <link>
    http://veterinarybusiness.dvm360.com/vetec/Veterinary+business/Client-handout-Pet-wellness-report-card/ArticleStandard/Article/detail/621417?contextCategoryId=45468&amp;ref=25</link>

    <description>Your clients might request additional services after viewing a handout like this.</description>

    <dc:date>2009-09-01T04:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
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    <title>Get creative with client reminders</title>

    <link>
    http://veterinarybusiness.dvm360.com/vetec/Veterinary+business/Get-creative-with-client-reminders/ArticleStandard/Article/detail/622516?contextCategoryId=45468&amp;ref=25</link>

    <description>Take a personal approach with your veterinary practice's client reminders and increase practice
    visits.</description>

    <dc:date>2009-08-30T04:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
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    <title>In defense of the client's right to say No</title>

    <link>
    http://veterinarynews.dvm360.com/dvm/Veterinary+news/In-defense-of-the-clients-right-to-say-No/ArticleStandard/Article/detail/620869?contextCategoryId=45468&amp;ref=25</link>

    <description>Read Dr. Michael A. McLaughlin's commentary on veterinarian-client relations.</description>

    <dc:date>2009-08-21T04:00:00Z</dc:date>

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  rdf:about="http://veterinarynews.dvm360.com/dvm/Veterinary+news/AVMA-blasts-magazine-for-negative-article-about-DV/ArticleStandard/Article/detail/618635?contextCategoryId=45468&amp;ref=25">

    <title>AVMA blasts magazine for 'negative' article about DVMs</title>

    <link>
    http://veterinarynews.dvm360.com/dvm/Veterinary+news/AVMA-blasts-magazine-for-negative-article-about-DV/ArticleStandard/Article/detail/618635?contextCategoryId=45468&amp;ref=25</link>

    <description>Schaumburg, Ill. -- Dr. Larry Corry, AVMA president, skewered Smart Money magazine in a letter to the
    editor for an article titled &amp;#34;10 Things Veterinarians Won't Tell You.&amp;#34; (Aug. 7,
    2009).</description>

    <dc:date>2009-08-12T04:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
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  rdf:about="http://veterinarybusiness.dvm360.com/vetec/Veterinary+business/Want-to-earn-50-Submit-a-Practice-Tip/ArticleStandard/Article/detail/605892?contextCategoryId=45468&amp;ref=25">

    <title>Want to earn $50? Submit a Practice Tip</title>

    <link>
    http://veterinarybusiness.dvm360.com/vetec/Veterinary+business/Want-to-earn-50-Submit-a-Practice-Tip/ArticleStandard/Article/detail/605892?contextCategoryId=45468&amp;ref=25</link>

    <description>You could earn $50 if we publish your tip in an upcoming issue of Veterinary Economics.</description>

    <dc:date>2009-08-05T04:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
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  rdf:about="http://veterinarybusiness.dvm360.com/vetec/Web+Daily/Dog-owners-want-more-caring-from-veterinarians/ArticleStandard/Article/detail/616475?contextCategoryId=45468&amp;ref=25">

    <title>Dog owners want more caring from veterinarians</title>

    <link>
    http://veterinarybusiness.dvm360.com/vetec/Web+Daily/Dog-owners-want-more-caring-from-veterinarians/ArticleStandard/Article/detail/616475?contextCategoryId=45468&amp;ref=25</link>

    <description>Communication and empathy skills score big with clients.</description>

    <dc:date>2009-08-04T04:00:00Z</dc:date>

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    <title>Concern for clients outweighs personal worries</title>

    <link>
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    <description>Team members seem more worried about pet owners than themselves during recession.</description>

    <dc:date>2009-08-01T04:00:00Z</dc:date>

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    <title>Client taxonomy: Your field guide to identifying 3 more challenging subspecies</title>

    <link>
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    <description>As you may recall from last month's column, my friend Arnie is America's foremost pioneer in the field
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    <dc:date>2009-08-01T04:00:00Z</dc:date>

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    <title>Feline heartworms: The cat's got your tongue</title>

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    <description>Team members don't know what to say to educate clients about feline heartworms.</description>

    <dc:date>2009-08-01T04:00:00Z</dc:date>

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    <title>Veterinary group to update all its Web sites</title>

    <link>
    http://veterinarybusiness.dvm360.com/vetec/Veterinary+business/Veterinary-group-to-update-all-its-Web-sites/ArticleStandard/Article/detail/615702?contextCategoryId=45468&amp;ref=25</link>

    <description>New sites will feature blogging by doctors and news and tips updated monthly.</description>

    <dc:date>2009-07-31T04:00:00Z</dc:date>

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    <title>Compulsive tail-chasing linked to high cholesterol</title>

    <link>
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    <description>Talk to dog owners about obsessive behaviors.</description>

    <dc:date>2009-07-23T04:00:00Z</dc:date>

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    <title>AVMA coverage: State boards and standards of care</title>

    <link>
    http://veterinarybusiness.dvm360.com/vetec/Veterinary+business/AVMA-coverage-State-boards-and-standards-of-care/ArticleStandard/Article/detail/611446?contextCategoryId=45468&amp;ref=25</link>

    <description>A veterinary specialist asks tough questions and offers advice to practitioners on good habits to
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    <dc:date>2009-07-15T04:00:00Z</dc:date>

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    <title>Show us cat owners a little love</title>

    <link>
    http://veterinarybusiness.dvm360.com/vetec/Veterinary+business/Show-us-cat-owners-a-little-love/ArticleStandard/Article/detail/608938?contextCategoryId=45468&amp;ref=25</link>

    <description>My cat's a pain, but she requires your care&amp;amp;mdash;and kindness.</description>

    <dc:date>2009-07-01T04:00:00Z</dc:date>

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    <title>A case for compassion in veterinary medicine</title>

    <link>
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    <description>Monitoring practice finances is key, but it's also important to look beyond the numbers.</description>

    <dc:date>2009-07-01T04:00:00Z</dc:date>

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    <title>Study examines communication style of DVMs</title>

    <link>
    http://veterinarynews.dvm360.com/dvm/Client+Communication/Study-examines-communication-style-of-DVMs/ArticleStandard/Article/detail/613824?contextCategoryId=45468&amp;ref=25</link>

    <description>Fort Collins, Colo. &amp;amp;mdash; During problem appointments, veterinarians tend to hid behind
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    <dc:date>2009-07-01T04:00:00Z</dc:date>

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    <title>Are you giving your best to your best clients?</title>

    <link>
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    <description>Tough talk is the basis of my column. And it's especially needed as our struggling economy flops
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    <dc:date>2009-07-01T04:00:00Z</dc:date>

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    <title>&amp;#34;Do-ya-wanna&amp;#34; turn callers into clients?</title>

    <link>
    http://veterinarybusiness.dvm360.com/vetec/Veterinary+business/Do-ya-wanna-turn-callers-into-clients/ArticleStandard/Article/detail/608924?contextCategoryId=45468&amp;ref=25</link>

    <description>Fill your appointment book by asking front desk team members to follow these phone tips.</description>

    <dc:date>2009-07-01T04:00:00Z</dc:date>

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    <title>Video blog: Personalizing mass client e-mails</title>

    <link>
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    <description>Save time and money by sending personalized mass e-mails to clients.</description>

    <dc:date>2009-06-10T04:00:00Z</dc:date>

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    <title>Study examines how vets respond to clients during wellness exams, treating sick animals</title>

    <link>
    http://veterinarynews.dvm360.com/dvm/Veterinary+news/Study-How-vets-respond-to-clients/ArticleStandard/Article/detail/602522?contextCategoryId=45468&amp;ref=25</link>

    <description>When it comes to problem appointments, DVMs may hide behind their stethoscopes.</description>

    <dc:date>2009-06-09T04:00:00Z</dc:date>

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    <title>Celebrate National Pet Microchipping Month with a splash</title>

    <link>
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    <description>Get the microchip discussion going by letting clients know June is National Pet Microchipping
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    <dc:date>2009-06-02T04:00:00Z</dc:date>

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    <title>Commentary: Think twice before criticizing a colleague</title>

    <link>
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    <description>Badmouthing our colleagues in front of clients paints a bad picture.</description>

    <dc:date>2009-06-01T04:00:00Z</dc:date>

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    <title>What's your dermatologic role?</title>

    <link>
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    <description>How you can help itchy pets.</description>

    <dc:date>2009-06-01T04:00:00Z</dc:date>

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    <title>Pet names aren't for clients</title>

    <link>
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    <description>Why you shouldn't call clients &amp;#34;honey.&amp;#34;</description>

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    <title>What your clients really think</title>

    <link>
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    <description>They may smile and nod while visiting your practice, but what really goes on in your clients' minds?
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    <dc:date>2009-06-01T04:00:00Z</dc:date>

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    <title>RU ready 2 adapt?</title>

    <link>
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    <description>Firstline's on Twitter.</description>

    <dc:date>2009-06-01T04:00:00Z</dc:date>

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    <title>How to successfully market microchipping</title>

    <link>
    http://veterinarybusiness.dvm360.com/vetec/Veterinary+business/How-to-successfully-market-microchipping/ArticleStandard/Article/detail/599812?contextCategoryId=45468&amp;ref=25</link>

    <description>Microchipping is becoming standard procedure for many practices. Is your clinic keeping up with the
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    <dc:date>2009-06-01T04:00:00Z</dc:date>

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    <title>Help clients say goodbye</title>

    <link>
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    <description>Sympathy cards show grieving clients you care.</description>

    <dc:date>2009-06-01T04:00:00Z</dc:date>

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    <title>Income disparity apparent with feline sterilizations</title>

    <link>
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    <description>A new study examines household income related to feline neutering.</description>

    <dc:date>2009-05-28T04:00:00Z</dc:date>

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    <title>The mystery of client-pet look-alikes explained</title>

    <link>
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    <description>Shared qualities between dog owner and dog are skin deep.</description>

    <dc:date>2009-05-20T04:00:00Z</dc:date>

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    <title>Pets pose danger to clumsy clients</title>

    <link>
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    <description>New data shows that pets cause thousands of falls per year.</description>

    <dc:date>2009-05-07T04:00:00Z</dc:date>

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    <title>Extreme makeover: Parasite edition for team members</title>

    <link>
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    <description>Remodel your ho-hum parasite prevention program.</description>

    <dc:date>2009-05-01T04:00:00Z</dc:date>

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    <title>DVMs prefer the phone</title>

    <link>
    http://veterinarynews.dvm360.com/dvm/Veterinary+news/DVMs-prefer-the-phone/ArticleStandard/Article/detail/598729?contextCategoryId=45468&amp;ref=25</link>

    <description>National Report &amp;amp;mdash; While the telephone may be the most preferred method of communicating
    with clients, veterinarians recognize the benefits of e-mail and social networking.</description>

    <dc:date>2009-05-01T04:00:00Z</dc:date>

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  rdf:about="http://veterinaryteam.dvm360.com/firstline/Parasitology+Center/Secure-a-fecal-sample/ArticleStandard/Article/detail/597469?contextCategoryId=45468&amp;ref=25">

    <title>Secure a fecal sample</title>

    <link>
    http://veterinaryteam.dvm360.com/firstline/Parasitology+Center/Secure-a-fecal-sample/ArticleStandard/Article/detail/597469?contextCategoryId=45468&amp;ref=25</link>

    <description>Four steps to securing a fecal sample.</description>

    <dc:date>2009-05-01T04:00:00Z</dc:date>

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    <title>Face off: Two generations reflect on their differences</title>

    <link>
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    <description>National Report: Generation X and Baby Boomers are different, but they have one important thing in
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    <dc:date>2009-05-01T04:00:00Z</dc:date>

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    <title>Me-OW!</title>

    <link>
    http://veterinaryteam.dvm360.com/firstline/Veterinary+technicians/Me-OW/ArticleStandard/Article/detail/594856?contextCategoryId=45468&amp;ref=25</link>

    <description>Editor's letter rubs some team members the wrong way.</description>

    <dc:date>2009-04-26T04:00:00Z</dc:date>

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    <title>AVMA, Hill's target obesity in new broadcast</title>

    <link>
    http://veterinarynews.dvm360.com/dvm/Weight+Center/AVMA-Hills-target-obesity-in-new-broadcast/ArticleStandard/Article/detail/595000?contextCategoryId=45468&amp;ref=25</link>

    <description>National Report -- The AVMA and Hill?s Pet Nutrition have teamed up to create a public service
    announcement that they hope will spur dialogue on pet obesity between veterinarians and pet owners.</description>

    <dc:date>2009-04-25T04:00:00Z</dc:date>

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    <title>Don't let clients phone it in</title>

    <link>
    http://veterinaryteam.dvm360.com/firstline/Veterinary+team/Dont-let-clients-phone-it-in/ArticleStandard/Article/detail/594660?contextCategoryId=45468&amp;ref=25</link>

    <description>Don't let clients take the &amp;#34;wait and see&amp;#34; approach to their pets'
    health.</description>

    <dc:date>2009-04-22T04:00:00Z</dc:date>

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    <title>Dr. Ernie Ward appears on Animal Planet program</title>

    <link>
    http://veterinarybusiness.dvm360.com/vetec/Veterinary+business/Dr-Ernie-Ward-appears-on-Animal-Planet-program/ArticleStandard/Article/detail/593839?contextCategoryId=45468&amp;ref=25</link>

    <description>Veterinary Economics board member gives health and exercise tips for dogs on Faithful
    Friends.</description>

    <dc:date>2009-04-16T04:00:00Z</dc:date>

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  rdf:about="http://veterinarymedicine.dvm360.com/vetmed/Medicine/Dr-Kevin-Fitzgerald-Positive-vibrations/ArticleStandard/Article/detail/593107?contextCategoryId=45468&amp;ref=25">

    <title>Dr. Kevin Fitzgerald: Positive vibrations</title>

    <link>
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    <description>In his blog, Dr. Fitzgerald discusses the benefits of a positive attitude.</description>

    <dc:date>2009-04-13T04:00:00Z</dc:date>

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    <title>Pets go paperless</title>

    <link>
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    <description>iPhone application helps owners track their pets' health.</description>

    <dc:date>2009-04-07T04:00:00Z</dc:date>

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    <title>Animal Planet in AAHA's sights for new campaign</title>

    <link>
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    <description>Phoenix -- A new million-dollar campaign to increase awareness among pet owners of choosing accredited
    care services has been launched by the American Animal Hospital Association.</description>

    <dc:date>2009-04-03T04:00:00Z</dc:date>

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  rdf:about="http://veterinarybusiness.dvm360.com/vetec/Parasitology+Center/April-is-Heartworm-Awareness-Month/ArticleStandard/Article/detail/591472?contextCategoryId=45468&amp;ref=25">

    <title>April is Heartworm Awareness Month</title>

    <link>
    http://veterinarybusiness.dvm360.com/vetec/Parasitology+Center/April-is-Heartworm-Awareness-Month/ArticleStandard/Article/detail/591472?contextCategoryId=45468&amp;ref=25</link>

    <description>Clear up client misconceptions about the transmission, prevention, and treatment of heartworm
    disease.</description>

    <dc:date>2009-04-03T04:00:00Z</dc:date>

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    <title>Not before their time</title>

    <link>
    http://veterinaryteam.dvm360.com/firstline/Veterinary+team/Not-before-their-time/ArticleStandard/Article/detail/592035?contextCategoryId=45468&amp;ref=25</link>

    <description>Remind clients old age isn't a disease.</description>

    <dc:date>2009-04-01T04:00:00Z</dc:date>

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    <title>Let's talk about $: Part 1 (Proceedings)</title>

    <link>
    http://veterinarycalendar.dvm360.com/avhc/Veterinary+business/Lets-talk-about--Part-1-Proceedings/ArticleStandard/Article/detail/607391?contextCategoryId=45468&amp;ref=25</link>

    <description>No one likes to talk about $, yet cost almost always is discussed every day in our
    practices.</description>

    <dc:date>2009-04-01T04:00:00Z</dc:date>

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    <title>Let's talk about $: Part 2 (Proceedings)</title>

    <link>
    http://veterinarycalendar.dvm360.com/avhc/Veterinary+business/Lets-talk-about--Part-2-Proceedings/ArticleStandard/Article/detail/607403?contextCategoryId=45468&amp;ref=25</link>

    <description>Every day in every practice there are numerous conversations about money, and, given the taboo, it's
    no wonder that many of us become uncomfortable.</description>

    <dc:date>2009-04-01T04:00:00Z</dc:date>

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    <title>Problem children at the practice</title>

    <link>
    http://veterinaryteam.dvm360.com/firstline/Veterinary+team/Problem-children-at-the-practice/ArticleStandard/Article/detail/592033?contextCategoryId=45468&amp;ref=25</link>

    <description>How to talk to parents.</description>

    <dc:date>2009-04-01T04:00:00Z</dc:date>

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    <title>Sample script: Sticky payment scenario</title>

    <link>
    http://veterinaryteam.dvm360.com/firstline/Veterinary+team/Sample-script-Sticky-payment-scenario/ArticleStandard/Article/detail/592036?contextCategoryId=45468&amp;ref=25</link>

    <description>When pet insurance is denied.</description>

    <dc:date>2009-04-01T04:00:00Z</dc:date>

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    <title>New study compares changes in compliance</title>

    <link>
    http://veterinarynews.dvm360.com/dvm/Veterinary+news/New-study-compares-changes-in-compliance/ArticleStandard/Article/detail/589133?contextCategoryId=45468&amp;ref=25</link>

    <description>Lakewood, Colo. -- Since 2002, veterinarians have realized that they play as much a role in compliance
    as pet owners, and compliance levels have increased as a result, according to a new study.</description>

    <dc:date>2009-03-27T04:00:00Z</dc:date>

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    <title>Video blog: Annual report cards key to client compliance</title>

    <link>
    http://veterinaryteam.dvm360.com/firstline/Veterinary+team/Annual-report-cards-key-to-client-compliance/ArticleStandard/Article/detail/587020?contextCategoryId=45468&amp;ref=25</link>

    <description>Learn what to ask clients to lock in compliance.</description>

    <dc:date>2009-03-16T04:00:00Z</dc:date>

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    <title>Webster donates imaging software to veterinary schools</title>

    <link>
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    <description>Sterling, Mass. -- Webster Veterinary has donated a copy of the its new student edition imaging
    program to each U.S. veterinary college to use in their teaching hospitals.</description>

    <dc:date>2009-03-15T04:00:00Z</dc:date>

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    <title>Cocoa mulch can be deadly to dogs</title>

    <link>
    http://veterinaryteam.dvm360.com/firstline/Veterinary+team/Cocoa-mulch-can-be-deadly-to-dogs/ArticleStandard/Article/detail/586006?contextCategoryId=45468&amp;ref=25</link>

    <description>E-mail raises awareness of landscaping dangers.</description>

    <dc:date>2009-03-10T04:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
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    <title>Client handout: Boarding vacation report</title>

    <link>
    http://veterinarybusiness.dvm360.com/vetec/Veterinary+business/Client-handout-Boarding-vacation-report/ArticleStandard/Article/detail/584187?contextCategoryId=45468&amp;ref=25</link>

    <description>Clients want to know about their pets' behavior during boarding. Show them with this
    form.</description>

    <dc:date>2009-03-02T05:00:00Z</dc:date>

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    <title>Do's and don'ts for selling recommendations</title>

    <link>
    http://veterinaryteam.dvm360.com/firstline/Veterinary+team/Dos-and-donts-for-selling-recommendations/ArticleStandard/Article/detail/584302?contextCategoryId=45468&amp;ref=25</link>

    <description>What to say when making a recommendation.</description>

    <dc:date>2009-03-02T05:00:00Z</dc:date>

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    <title>5 tolerance commandments</title>

    <link>
    http://veterinaryteam.dvm360.com/firstline/Veterinary+team/5-tolerance-commandments/ArticleStandard/Article/detail/584317?contextCategoryId=45468&amp;ref=25</link>

    <description>Make a pact not to judge clients.</description>

    <dc:date>2009-03-02T05:00:00Z</dc:date>

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    <title>Don't like my cat? Fake it</title>

    <link>
    http://veterinaryteam.dvm360.com/firstline/Veterinary+team/Dont-like-my-cat-Fake-it/ArticleStandard/Article/detail/585554?contextCategoryId=45468&amp;ref=25</link>

    <description>Clients can sense if you're not a feline fan.</description>

    <dc:date>2009-03-01T05:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
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    <title>Euthanasia's legal side: Issues DVMs must consider</title>

    <link>
    http://veterinarynews.dvm360.com/dvm/Veterinary+news/Euthanasias-legal-side-Issues-DVMs-must-consider/ArticleStandard/Article/detail/586889?contextCategoryId=45468&amp;ref=25</link>

    <description>The moment of a pet's euthanasia nearly always is difficult for the owner and is troubling for the
    veterinarian.</description>

    <dc:date>2009-03-01T05:00:00Z</dc:date>

    <EMSArticle:flashImageUrl>
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    <title>More cats, less care</title>

    <link>
    http://veterinaryteam.dvm360.com/firstline/Veterinary+team/More-cats-less-care/ArticleStandard/Article/detail/585567?contextCategoryId=45468&amp;ref=25</link>

    <description>Cats are the top pet, but dogs are the top patient.</description>

    <dc:date>2009-03-01T05:00:00Z</dc:date>

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    <title>Listen closely for clues on pet behavior</title>

    <link>
    http://veterinarybusiness.dvm360.com/vetec/Veterinary+business/Listen-closely-for-clues-on-pet-behavior/ArticleStandard/Article/detail/584370?contextCategoryId=45468&amp;ref=25</link>

    <description>Veterinarians should pay attention to clients' words when diagnosing behavior problems.</description>

    <dc:date>2009-03-01T05:00:00Z</dc:date>

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  rdf:about="http://veterinarynews.dvm360.com/dvm/Veterinary+news/Euthanasia-guide-helps-DVMs-talk-to-clients/ArticleStandard/Article/detail/583179?contextCategoryId=45468&amp;ref=25">

    <title>Euthanasia guide helps DVMs talk to clients</title>

    <link>
    http://veterinarynews.dvm360.com/dvm/Veterinary+news/Euthanasia-guide-helps-DVMs-talk-to-clients/ArticleStandard/Article/detail/583179?contextCategoryId=45468&amp;ref=25</link>

    <description>Fort Collins, Colo. -- Talking to a pet owner about euthanasia can be difficult, which is why Colorado
    State University's Argus Institute is offering a printed guide for veterinarians on end-of-life
    decisions.</description>

    <dc:date>2009-02-24T05:00:00Z</dc:date>

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    <description>Veterinary expert Dr. Ernie Ward says that if clients ask questions as a result, it's a chance for you
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    <dc:date>2009-02-04T05:00:00Z</dc:date>

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    <description>Mark Opperman explains why you need to review the success of your reminders system.</description>

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    <description>Every client &amp;#34;no&amp;#34; should be followed with one of three kinds of
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    <description>Mark Opperman explains why you shouldn't discount your veterinary services.</description>

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    <title>Call your overdue clients</title>

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    <description>Calling clients can be a great revenue builder.</description>

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    <title>The infamous front-office eye roll</title>

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    <description>Controlling a frustrated eye roll is sometimes a daunting challenge for front-office
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    <title>Client tips: Traveling by air with pets</title>

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    <description>Clients should keep these guidelines in mind when traveling by air with their pets.</description>

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    <title>Audio tip: Show clients the value</title>

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    <description>Make sure clients understand the quality of the services you provide. Mark Opperman explains
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    <title>Becoming fluent in &amp;#34;horse owner&amp;#34;</title>

    <link>
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    <description>Clear communication is crucial when dealing with equine owners.</description>

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    <title>How to wow 3 client types</title>

    <link>
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    <description>You should adjust your strategy for communicating with clients based on the person.</description>

    <dc:date>2008-12-01T05:00:00Z</dc:date>

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    <title>Clients' confidence: How can we earn it?</title>

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    <description>Trust is one of the highest forms of human motivation. It fosters a climate in which veterinarians and
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    <dc:date>2008-12-01T05:00:00Z</dc:date>

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    <title>Communicating value in difficult times (Sponsored by Intervet/Schering-Plough Animal Health)</title>

    <link>
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    <description>Communication is not just verbal; your actions are also critical to getting the message across.
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    <dc:date>2008-12-01T05:00:00Z</dc:date>

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    <title>Keeping pets warm</title>

    <link>
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    <description>Pets need a little extra TLC in the cold winter months.</description>

    <dc:date>2008-11-19T05:00:00Z</dc:date>

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    <title>Client e-mail template</title>

    <link>
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    <description>Stop calling clients and e-mail them instead using this timesaving template.</description>

    <dc:date>2008-11-13T05:00:00Z</dc:date>

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    <title>Video: How to recommend an expensive treatment</title>

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    <description>Your clients' wallets may be stretched, but their pets' health should still be a priority. Dr. Jim
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    <dc:date>2008-11-07T05:00:00Z</dc:date>

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    <title>Video: Creating a feline-friendly practice</title>

    <link>
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    <description>CATalyst's Dr. Jane Brunt offers tips on how to treat cats well&amp;amp;mdash;and draw more of their
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    <dc:date>2008-11-06T05:00:00Z</dc:date>

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    <title>Live from CVC West: The endless balance of revenue and expenses</title>

    <link>
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    <description>Especially in the current economic environment, you may hate that moment when you ask the client for
    money. In this audio clip from Progress in Practice, consultant Denise Tumblin addresses this issue and talks about
    how to explain the value you're offering as you make your recommendation.</description>

    <dc:date>2008-10-31T04:00:00Z</dc:date>

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