"The Banfield Effect" is what CVC educator John Volk called it in a recent session. That’s when Banfield does it, so your veterinary practice won’t. That may be a thing of the past if wellness plans are one growing wave of future medical care. So, y’know, if you want to know what to put in your wellness plan, why not take a gander at what we saw on Banfield’s website right now in their offerings?
A customizable letter brought an average of 128 lapsed clients per veterinary practice within a period of six months, generating roughly $20,000 in revenue per hospital. Could the free tool work for your veterinary hospital too?