Myth: Black dogs are less adoptable from shelters

Myth: Black dogs are less adoptable from shelters

New data suggest it's just an extra day's wait for cats and dogs who sometimes blend into the background.
Dec 29, 2008
By staff

According to accepted wisdom, black animals sit longer in shelters waiting for adoption than brighter-colored cats and dogs. But new data from Web-based animal management program PetPoint say otherwise, according to a recent San Francisco Chronicle story.

PetPoint collected numbers from more than 700 adoption agencies covering roughly 380,000 adoptions and found that black dogs usually stay just one extra day. And all of the black dogs in the study eventually found homes.

The San Francisco SPCA uses creative methods to market their black animals. In October, “black cats are lucky” campaign challenged superstitions about black cats crossing your path. The SPCA staff also takes pictures of black animals in well-lit places, puts brightly colored collars and bandanas around their necks for contrast, and places brightly colored blankets in their kennels.

Hot topics on dvm360

Pol on defense as Michigan veterinary board discusses negligence charges

Controversial reality TV veterinarian calls his approach 'common sense.'

Photo gallery: The top 10 veterinary schools in America, according to U.S. News

U.S. News & World Report ranks programs for the first time since 2011.

Front Desk Disasters, Episode 3: Dude looks like a lady

Everyone's favorite receptionist is at it again. Would you handle this situation differently?

Video: Flea hideouts in the house

Parasitology expert Michael Dryden, DVM, MS, PhD, reveals prime hideouts for fleas—and gives tips to clear them out of clients' homes for good.

Veterinarians: Your clients are going to Google with these cat questions

You might be surprised by what your clients are researching. Plus, get an educational client handout.