Marketing | Veterinary Economics

Marketing

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VETERINARY ECONOMICS: Aug 15, 2017
I scored four appointments for $20. That's pretty good marketing ROI for a veterinary hospital. An old-fashioned thank-you—in snail mail and personalized to them—did the trick.
 
VETTED: Jul 25, 2017
We go deep with Dr. Roark on such topics as social media as a "relationship accelerator," that scary E-word (entrepreneurship) and new graduates coming into their own as business people.
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VETERINARY ECONOMICS: Jun 21, 2017
By dvm360.com staff
Here's a simple formula to see if your website and social media platforms are doing their jobs.
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VETERINARY ECONOMICS: Jun 20, 2017
Well, with a little help from your most enthusiastically smartphone-loving team member, yes. CVC educator Mark Opperman, CVPM, says this app will blow clients' minds.
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VETERINARY ECONOMICS: Jun 07, 2017
Your veterinary hospital name, your staff and your reputation may already be kicking around on the smartphone-friendly social channel.
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VETERINARY ECONOMICS: May 31, 2017
Get these image-text combos in front of pet owners’ eyeballs to help them learn the ins and outs of Fear Free—and schedule a low-stress visit with your hospital.
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DVM360 MAGAZINE: May 24, 2017
Dr. Google is so last-decade—these days clients are taking their pet-related queries to Siri, Alexa and other voice technology assistants.
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DVM360 MAGAZINE: May 05, 2017
By dvm360.com staff
Here's what your colleagues are doing to market to owners of senior pets, plus, some strategies for better client compliance along the way.
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VETERINARY ECONOMICS: May 04, 2017
Hey, what's it like outside today? Combine the season with dog breed considerations for a fantastic fusion of healthcare reminders for your veterinary clients.
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DVM360 MAGAZINE: Apr 13, 2017
A customizable letter brought an average of 128 lapsed clients per veterinary practice within a period of six months, generating roughly $20,000 in revenue per hospital. Could the free tool work for your veterinary hospital too?
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FIRSTLINE: Mar 27, 2017
Inexpensive postcards and personalized messages from Mom beat computer-generated welcome packets any day to wow new pet owners in our area.
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DVM360 MAGAZINE: Mar 27, 2017
Pet owners every day are asking that question—or thinking it—when it comes to your veterinary business. Consider this new survey from a veterinary smartphone app company.
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FIRSTLINE: Mar 27, 2017
By dvm360.com staff
We’ve scoured our site to bring you a collection of some of our favorite senior care tips to use in your veterinary clinic and to send home with your clients.
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VETERINARY ECONOMICS: Mar 07, 2017
By dvm360.com staff
Follow these step-by-step instructions from AVImark to uncover the right client mix for your next campaign.
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VETERINARY ECONOMICS: Mar 03, 2017
By dvm360.com staff
Looking for new ways to bring up tick preventives on your veterinary practice’s Facebook account? We’ve got posts for that.