Marketing | Veterinary Economics

Marketing

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VETERINARY ECONOMICS: Dec 05, 2017
As practice manager, I could see that both interdepartmental interaction and veterinary client marketing were suffering. Social media to the rescue!
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VETERINARY ECONOMICS: Dec 05, 2017
By dvm360.com staff
You know how important good behavior is for dogs and puppies, even though your veterinary clients might not. What better way to bring it up than on social media?
 
VETTED: Nov 28, 2017
We don’t mean for this to be a kick in the teeth, but do you have a social media plan for talking about National Pet Dental Health Month with your veterinary clients? Try out these five tips in February, and then keep the dental education (and income) rolling all year long.
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FIRSTLINE: Nov 20, 2017
By dvm360.com staff
If your veterinary practice’s current dental procedure marketing methods seem a bit long in the tooth, brush up on some new approaches.
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VETERINARY ECONOMICS: Nov 17, 2017
Dr. Kathryn Primm says you can get the clients you want and only the clients you want.
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VETERINARY ECONOMICS: Oct 16, 2017
By dvm360.com staff
Do you feel stuck when it comes to educating clients about this common veterinary issue? Here are a couple of ways to get conversation flowing.
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VETERINARY ECONOMICS: Oct 05, 2017
By dvm360.com staff
This electronic marketing whiz goes outside the veterinary market for a spark.
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VETERINARY MEDICINE: Aug 26, 2017
Self promotion is a learned skill set, says Dr. Robin Downing.
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VETERINARY ECONOMICS: Aug 15, 2017
I scored four appointments for $20. That's pretty good marketing ROI for a veterinary hospital. An old-fashioned thank-you—in snail mail and personalized to them—did the trick.
 
VETTED: Jul 25, 2017
We go deep with Dr. Roark on such topics as social media as a "relationship accelerator," that scary E-word (entrepreneurship) and new graduates coming into their own as business people.
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VETERINARY ECONOMICS: Jun 21, 2017
By dvm360.com staff
Here's a simple formula to see if your website and social media platforms are doing their jobs.
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VETERINARY ECONOMICS: Jun 20, 2017
Well, with a little help from your most enthusiastically smartphone-loving team member, yes. CVC educator Mark Opperman, CVPM, says this app will blow clients' minds.
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VETERINARY ECONOMICS: Jun 07, 2017
Your veterinary hospital name, your staff and your reputation may already be kicking around on the smartphone-friendly social channel.
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VETERINARY ECONOMICS: May 31, 2017
Get these image-text combos in front of pet owners’ eyeballs to help them learn the ins and outs of Fear Free—and schedule a low-stress visit with your hospital.
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DVM360 MAGAZINE: May 24, 2017
Dr. Google is so last-decade—these days clients are taking their pet-related queries to Siri, Alexa and other voice technology assistants.