Client relations | Veterinary Economics

Client relations

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VETERINARY ECONOMICS: Dec 01, 2004
By dvm360.com staff
Pets that passed away during the year get their wings during the holiday season at Companion Animal Hospital of Selinsgrove in Selinsgrove, Penn. Assistant office manager Laura Bickhart suggested making angel wings to hang on the hospital's Christmas tree in the reception area to honor patients who had passed away.
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VETERINARY ECONOMICS: Nov 01, 2004
By dvm360.com staff
A three-ring binder in your lobby can be a valuable client-education tool, suggests Dr. Melisa Hicks of Blue Cross Veterinary Hospital in Long Beach, Calif.
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VETERINARY ECONOMICS: Nov 01, 2004
Your white coat holds timeless symbolism that reinforces your medical authority and recommendations to your clients.
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VETERINARY ECONOMICS: Nov 01, 2004
Is it reasonable to charge a holiday surcharge for boarding pets? Hotels charge more during holidays. I want to be fair to my clients, but I also want my clients to be fair to us!
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VETERINARY ECONOMICS: Oct 01, 2004
In their new book, Trading Up: The New American Luxury (Portfolio, 2003), Michael Silverstein and Neil Fiske found that today's consumer is willing to spend more, or trade up, for goods and services with higher perceived quality levels.
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VETERINARY ECONOMICS: Oct 01, 2004
What should I say when clients answer their cell phones during their pets' exams? I think they’d be irritated if I stopped exams to take personal calls.
Sep 02, 2004
Value statements are tools you can use to communicate the value of your services to clients and to their pets.
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DVM360 MAGAZINE: Aug 01, 2004
Veterinarians should chart the progression a cat may experience while on the diet.
Jun 01, 2004
Alex Martin was raised in a dog-friendly home. As a child, he shared a bedroom with his brother and a 60-lb Labrador retriever. Most of his family photos include various dogs the family owned over the years, but no cats are in the portraits. "Cats hung around the house, but were never considered part of the family," Martin says.
Jun 01, 2004
Our society is losing the war on obesity. And bad eating habits have spilled into the pet population. No matter how hard you preach, many clients don't seem to heed the warnings. In fact, client compliance with nutritional recommendations for therapeutic foods ranks at a dismal 12 percent compliance rate out of the the 59 percent of all dogs and cats that have visited a veterinarian and would benefit from treatment with a therapeutic diet, according to last year's American Animal Hospital Association's (AAHA) study. It was the worst compliance category. The survey estimates lost revenue in excess of $110,000 per veterinarian per year for therapeutic pet foods alone.